https://scholars.lib.ntu.edu.tw/handle/123456789/107074
Title: | B2B服務客製化策略之探討: 以Raritan進入iPDU市場為例 Exploring the Service Customization Strategies of B2B Oriented Firms:The Case of Raritan |
Authors: | 謝萬來 Hsieh, Wan-Lai |
Keywords: | B2B企業用戶;個人化;大量客製化;商業策略;B2B services;service customization;business strategy | Issue Date: | 2015 | URI: | http://ntur.lib.ntu.edu.tw//handle/246246/274715 | Rights: | 論文公開時間: 2020/3/13 論文使用權限: 同意有償授權(權利金給回饋學校) |
Appears in Collections: | 商學研究所 |
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ntu-104-P01746006-1.pdf | 23.32 kB | Adobe PDF | View/Open |
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