https://scholars.lib.ntu.edu.tw/handle/123456789/414460
標題: | Are more alternatives better for decision-makers? A note on the role of decision cost | 作者: | Lu H.-C. Chen M.-S. Chang J.-J. |
關鍵字: | Bounded rationality;Considered subset;Decision cost | 公開日期: | 2005 | 卷: | 58 | 期: | 3 | 起(迄)頁: | 283-304 | 來源出版物: | Theory and Decision | 摘要: | While the traditional economic wisdom believes that an individual will become better off by being given a larger opportunity set to choose from, in this paper we question this belief and build a formal theoretical model that introduces decision costs into the rational decision process. We show, under some reasonable conditions, that a larger feasible set may actually lower an individual's level of satisfaction. This provides a solid economic underpinning for the Simon prediction. ? Springer 2005. |
URI: | https://scholars.lib.ntu.edu.tw/handle/123456789/414460 | ISSN: | 00405833 | DOI: | 10.1007/s11238-005-5063-1 |
顯示於: | 財務金融學系 |
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