公開日期 | 標題 | 作者 | 來源出版物 | scopus | WOS | 全文 |
---|---|---|---|---|---|---|
2015 | From "Where" to "What": Distributed representations of brand associations in the human brain | YU-PING CHEN ; Nelson, L.D.; Hsu, M. | Journal of Marketing Research | |||
2009 | Intuition and Deliberation: Two Systems for Strategizing in the Brain | Kuo, W.J.; Sjostrom, T.; Chen, Y.P.; Wang, Y.H.; YU-PING CHEN | Science | 93 | 83 |