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Issue DateTitleAuthor(s)SourcescopusWOSFulltext/Archive link
12008Coupons and Rebates: An Incentive-based Theory of Promotion InstrumentsChen, Chyi-Mei; Shan-Yu Chou; Lu Hsiao; SHAN-YU CHOU 2008 INFORMS Annual Meeting 
22008Double Couponing as Commitment to Gain Bargaining Power within a Distribution ChannelChen, Chyi-Mei; Shan-Yu Chou; Chi-Cheng Wu; SHAN-YU CHOU 2008 INFORMS Annual Meeting