Results 1-81 of 81 (Search time: 0.005 seconds).

Issue DateTitleAuthor(s)SourcescopusWOSFulltext/Archive link
12019廣告媒體與消費者資訊結構對製造商均衡價格及廣告策略之影響陳其美 ; 周善瑜 ; 黃仕宗; 曾慧玟臺大管理論叢01
22019Learning to Match Transient Sound Events Using Attentional Similarity for Few-shot Sound RecognitionChou S.-Y; Cheng K.-H; Jang J.-S.R; Yang Y.-H.; SHAN-YU CHOU ICASSP, IEEE International Conference on Acoustics, Speech and Signal Processing - Proceedings0
32018Learning to recognize transient sound events using attentional supervisionChou S.-Y; Jang J.-S.R; Yang Y.-H.; SHAN-YU CHOU IJCAI International Joint Conference on Artificial Intelligence0
42017Conditional preference nets for user and item cold start problems in music recommendationChou S.-Y; Yang L.-C; Yang Y.-H; Jang J.-S.R.; SHAN-YU CHOU Proceedings - IEEE International Conference on Multimedia and Expo0
52017Revisiting the problem of audio-based hit song prediction using convolutional neural networksYang L.-C; Chou S.-Y; Liu J.-Y; Yang Y.-H; Chen Y.-A.; SHAN-YU CHOU ICASSP, IEEE International Conference on Acoustics, Speech and Signal Processing - Proceedings0
62013共同零售通路下,雙佔製造商之均衡產業廣告與品牌廣告策略周善瑜(Shan-Yu Chou); 陳其美(Chyi-Mei Chen); 潘巧文(Chiao-Wen Pan); SHAN-YU CHOU 管理學報00
72013禮物購買需求對製造商最適產品線設計之影響陳其美(Chyi-Mei Chen); 周善瑜(Shan-Yu Chou); 黃仕宗(Shih-Tsung Huang); SHAN-YU CHOU 臺大管理論叢00
82012The Optimal Individual Marketing Strategies in Imperfect Competition in the Presence of the InternetShan-Yu Chou; SHAN-YU CHOU 2012 INFORMS Marketing Science Conference 
92012The Equilibrium Channel and Advertising Strategies for Duopolistic RetailersShan-Yu Chou; SHAN-YU CHOU 2012 INFORMS Marketing Science Conference 
102012網際網路與消費者結構對廠商最適通路設計之影響周善瑜; 陳其美; 陳怡如; SHAN-YU CHOU 管理學報 
112012不對稱資訊下雙產品獨占廠商最適定價機制選擇:序列定價與組合定價陳其美(Chyi-Mei Chen); 周善瑜(Shan-Yu Chou); 吳惠婷(Hui-Ting Wu); SHAN-YU CHOU 管理學報00
122012折價券轉售市場對製造商最適訂價、促銷與產品策略之影響陳其美(Chyi-Mei Chen); 周善瑜(Shan-Yu Chou); 張奕虹(I-Hung Chang); 蔡依琳(Yi-Lin Tsai); SHAN-YU CHOU 臺大管理論叢00
132012網際網路與消費者結構對廠商通路策略之影響周善瑜(Shan-Yu Chou); 陳其美(Chyi-Mei Chen); 陳恰如(I-Ju Chen); SHAN-YU CHOU 管理學報00
142011nformation Sharing and New Product Development in a Non-integrated Distribution ChannelShan-Yu Chou; SHAN-YU CHOU 2011 INFORMS Marketing 
152010Communication and Product Line Design with Dual ChannelsWu, I-Huei; Shan-Yu Chou; Chyi-Mei Chen; Ning-Hsiu Su; SHAN-YU CHOU 2010 Global Marketing Conference 
162010A Theory of e-Coupon Strategy with Asymmetric InformationWu, I-Huei; Chyi-Mei Chen; Shan-Yu Chou; SHAN-YU CHOU 2010 Global Marketing Conference 
172010The Optimal Strategy of Complementary Good for Duopoly FirmsChou, Shan-Yu; Chyi-Mei Chen; Ho-Lin Tsai; SHAN-YU CHOU 
182010A Theory of Price Dealing with Asymmetric InformationWu, I-Huei; Chyi-Mei Chen; Shan-Yu Chou; SHAN-YU CHOU 2010 INFORMS Marketing 
192010The Optimal Product Line Design in the Presence of Targeted and In-Store AdvertisingChou, Shan-Yu; Chyi-Mei Chen; SHAN-YU CHOU 
202010目標廣告下獨佔廠商之最適垂直產品線與媒體策略陳其美(Chyi-Mei Chen); 周善瑜(Shan-Yu Chou); 吳奕慧(I-Huei Wu); 林怡伶(Yi-Ling Lin); SHAN-YU CHOU 管理學報00
212009Private labels and new product developmentChen C.-M.; Chou S.-Y.; Hsiao L.; Wu I.-H.; SHAN-YU CHOU Marketing Letters54
222009網路興起對雙占廠商產品差異化決策、定價策略與社會福利之影響陳其美(Chyi-Mei Chen); 周善瑜(Shan-Yu Chou); 吳奕慧(I-Huei Wu); 謝旻錡(Min-Chi Hsieh); SHAN-YU CHOU 臺大管理論叢00
232008Double Couponing as Commitment to Gain Bargaining Power within a Distribution ChannelChen, Chyi-Mei; Shan-Yu Chou; Chi-Cheng Wu; SHAN-YU CHOU 2008 INFORMS Annual Meeting 
242008Coupons and Rebates: An Incentive-based Theory of Promotion InstrumentsChen, Chyi-Mei; Shan-Yu Chou; Lu Hsiao; SHAN-YU CHOU 2008 INFORMS Annual Meeting 
252008Optimal Dynamic Pricing and Return Policies in Holiday SeasonsChou, Shan-Yu; Chyi-Mei Chen; Pei-Jone Hsueh; SHAN-YU CHOU 2008 Marketing Science Conference 
262008Individual Marketing, Product Differentiation and Tacit Collusion with Unobservable DemandsChen, Chyi-Mei; Shan-Yu Chou; I-Huei Wu; SHAN-YU CHOU 2008 Marketing Science Conference 
272007A Theory of Financial Leverage and Price Competition for a Retailing IndustryChen, Chyi-Mei; Chia-Hui Chen; Shan-Yu Chou; SHAN-YU CHOU 2007 FMA Annual Meeting 
282007廠商面臨線上轉售市場時之最適廣告與產品線策略周善瑜 
292007雙佔廠商的最適互補品策略周善瑜 
302007How to Increase the Sales Volume of Private Label by a Well Designed DM? – Effects of Choice Set on Purchase Intention and Choice of Private LabelWu, I-Huei; Shan-Yu Chou; Ning-Hsiu Su; SHAN-YU CHOU 2007 Academy of Marketing Science World Marketing Congress 
312007The Optimal Generic Advertising and Brand Advertising Strategies for Duopolistic FirmsChou, Shan-Yu; Chyi-Mei Chen; Yong-Sheng Ku; SHAN-YU CHOU 2007 Marketing Science Conference 
322007A Positive Theory of Private Labels: Signalling, Channel Miscoordination and Product DiscriminationChen, Chyi-Mei; Shan-Yu Chou; I-Huei Wu; SHAN-YU CHOU Second Workshop on Game Theory in Marketing 
332007The Optimal Product Design and Channel Strategies When the Internet Consumers Have a High ValuationHsiao, Lu; Shan-Yu Chou; SHAN-YU CHOU 2007 Marketing Science Conference 
342007競爭廠商之產品策略與網路通路策略陳其美(Chyi-Mei Chen); 周善瑜(Shan-Yu Chou); 蕭櫓(Lu Hsiao); 陳碧麗(Pi-Li Chen); SHAN-YU CHOU 管理學報00
352006Optimal Advertising Strategies under Debt FinancingHsiao, Lu; Shan-Yu Chou; Chyi-Mei Chen; SHAN-YU CHOU ; Chyi-Mei Chen 2006 Marketing Science Conference 
362006Communication Strategies and Product Design on the Dual ChannelsWu, I-Huei, Shan-Yu Chou,; Ning-Hsiu SuWu, I-Huei; Shan-Yu Chou; Ning-Hsiu Su; SHAN-YU CHOU 2006 Marketing Science Conference 
372006Downward Line Extension as a Means of Entry DeterrenceWu, Chi-Cheng; Shan-Yu Chou; SHAN-YU CHOU 2006 Marketing Science Conference 
382006Double Couponing as Commitment to Gain Bargaining Power within a Distribution ChannelChen, Chyi-Mei; Shan-Yu Chou; Chi-Cheng Wu; SHAN-YU CHOU ; Chen, Chyi-Mei 2006 Marketing Science Conference 
392006網際網路興起對廠商產品差異化決策與定價策略之影響周善瑜; 謝旻錡; 吳奕慧; SHAN-YU CHOU 2006網路與產業經濟研討會 
402006網際網路興起對數位產品獨佔廠商產品決策與通路策略之影響周善瑜(Shan-Yu Chou); 張智勇(Chih-Yung Chang); 蕭櫓(Lu Hsiao); SHAN-YU CHOU 中山管理評論00
412006廠商在舉債情況下之最適銷售促銷組合周善瑜 
422006Target Marketing in a Distribution Channel: Implications for Manufacturer Returns PolicyJeng, Shih-Ping; Chou, Shan-Yu Journal of Management 00
432006個別化行銷下的最適折價券與產品線設計周善瑜 ; 陳其美 ; 戴翊?; 周善瑜 ; 陳其美 ; 戴翊?管理學報00
442006A Comment on “Is Having More Channels Really Better? A Model of Competition Among Commercial Television BroadcastersChou, Shan-Yu ; Wu, Chi-ChengMarketing Science 
452005The Firm’s Optimal Product Line Design under Debt FinancingChou, Shan-Yu; Lu Hsiao; SHAN-YU CHOU 2005企業管理學術論壇暨研討會 
462005The Firm’ s Optimal Product Line Design under Debt FinancingChou, Shan-Yu; Hsiao, Lu; SHAN-YU CHOU 2005台灣行銷研討會 
472005The Optimal Design of Financial Contract and Product Line in the Presence of Demand Uncertainty and Costly State VerificationHsiao, Lu; Chyi-Mei Chen; Shan-Yu Chou; SHAN-YU CHOU ; Chen, Chyi-Mei 2005現代財務論壇學術研討會 
482005The Firm' s Optimal Product Line Design under Debt FinancingChou, Shan-Yu ; Hsiao, Lu2005台灣行銷研討會
492005Must Competition Reduce Program Quality in a Television Broadcasting Industry?"Chou Shan-Yu; Chi-Cheng Wu; SHAN-YU CHOU Marketing Science 
502005網路興起對品牌競爭廠商獨家與共同經銷決策影響之研究SHAN-YU CHOU ; 周善瑜 ; 蕭櫓管理學報 00
512005私有品牌與全國性品牌間之競爭與合作周善瑜 
522004A Theory of Financial Leverage and Price Competition for a Retailing IndustryChen, Chia-Hui; Shan-Yu Chou; SHAN-YU CHOU The 12th Conference of the Theories and Practices of Securities and Financial Markets 
532004個人行銷下廠商之最適通路與產品策略周善瑜 
542003獨佔廠商品牌形象與最適產品線延伸策略周善瑜(Shan-Yu Chou); 吳基逞(Chi-Cheng Wu); SHAN-YU CHOU 管理學報00
552003製造商利用私有品牌整合通路上下游利益之研究周善瑜 
562002網路通路對品牌競爭廠商獨家與共同經銷決策影響之研究周善瑜 ; 蕭櫓第一屆行銷領域博士教育發展研討會
572002A theory of common dealing with Internet as an innovative distribution channelChen, C.-M.; S.-Y. Chou; Lu Hsiao; SHAN-YU CHOU 2002 The Second International Conference of Electronic Business in Taipei 
582002製造商的退貨策略與產品線設計周善瑜(Shan-Yu Chou); 鄭士蘋(Shih-Ping Jeng); SHAN-YU CHOU 臺大管理論叢00
592002Brand Equity: Definition, Valuation and Equilibrium Efficiency in a Duopolistic IndustryChou, Shan-Yu 台灣管理學刊00
602002以網際網路區別消費者之最適通路設計SHAN-YU CHOU ; 周善瑜 ; 楊欣怡管理學報 
612001The Optimal Coupon Strategy with InternetChen, Chyi-Mei; Shan-Yu Chou; Yu-Hsiu Chiou; Chi-Cheng Wu; SHAN-YU CHOU ; Chen, Chyi-Mei 2001 International Conference of Electronic Business 
622001網路通路興起前後,製造商最適通路設計之研究周善瑜 
632000有線電視產業系統業者頻道組合與訂價策略之研究周善瑜 ; 吳基逞管理學報 
641999Complaint Management and Cross-Customer Interference in Service Process When Quality Depends on Server’s CompetencyChou, Shan-Yu; Chyi-Mei Chen; SHAN-YU CHOU 1999 Marketing Science Conference 
651999Complaint Management and Cross-Customer Interference in Service Process When Quality Depends on Server’ s CompetencyChou, Shan-Yu; Chen, Chyi-Mei; SHAN-YU CHOU ; CHEN CHYI-MEI 1999 Marketing Science at Rutgers University 
661999Linear Pricing in Optimal Channel Promotion Contracts: A Theory of Simplicity Based on Contract IncompletenessChou, Shan-Yu ; Chen, Chyi-Mei 1999 Regional Economic Conference 
671999聯合品牌策略:整合供應商及製造商的利益周善瑜 
681998Optimal Manufacture’s Promotion Design with Retailers’ Incentive ProblemsChou, Shan-Yu; Chyi-Mei Chen; SHAN-YU CHOU 1998 Marketing Science Conference 
691997Price-Format Signaling: To Haggle or to Hold Firm?Shan-Yu Chou; SHAN-YU CHOU 1997 AMA Winter Educators’ Conference 
701997Price Format Signaling: To Haggle or to Hold FirmChou, Shan-Yu, ; Chyi-Mei Chen Marketing Theory and Applications 
711997Retail Price Coordination to Create Framing EffectsChou, Shan-Yu; Chi-Mei Chen; SHAN-YU CHOU 1997 Marketing Science Conference
721997零售商道德風險下製造商最適促銷策略之設計周善瑜 
731996The Optimal Promotion Strategies of Manufacturers: To Pull or To Push?Shan-Yu Chou; SHAN-YU CHOU 1996 Marketing Science Conference 
741995Exclusive-Dealing and Retailers’ Incentives of Promoting Private LabelsShan-Yu Chou; SHAN-YU CHOU 1995 Marketing Science Conference 
751995品牌權益之評價模式周善瑜 
761994Brand Equity as Real Option PremiumShan-Yu Chou; SHAN-YU CHOU 1994 Marketing Science Conference 
771994不二價制度適合性之研究周善瑜 
781993Brand Equity or Establishing a New Brand :An Analytic FrameworkShan-Yu Chou; SHAN-YU CHOU Management Seminar of 1993
791992The Optimal Product Assortment and Pricing Strategies of RetailersShan-Yu Chou; SHAN-YU CHOU Marketing Seminar Spring of 1992 at the University of Chicago 
801990Dealing, Demand Fluctuation and the Business Size of RetailerChou, Shan-Yu Marketing Seminar in University of 
811985組合商品訂價模式之研究周善瑜; SHAN-YU CHOU 管理評論00