第 1 到 11 筆結果,共 11 筆。
公開日期 | 標題 | 作者 | 來源出版物 | scopus | WOS | 全文 | |
---|---|---|---|---|---|---|---|
1 | 2014 | On the Determinant of Extent of Which Bias Correction Is Made: The Mediating Role of Consumers’ Attitudinal Confidence | Hsiao C.; Chien Y.; YI-WEN CHIEN | Management Theory and Practice Conference | |||
2 | 2014 | The Moderating Role of Consumer Expertise on Bias Correction | Chien Y.; Hsiao C.; YI-WEN CHIEN | Management Theory and Practice Conference | |||
3 | 2012 | How May Attitude Confidence Influence Correction Magnitude | Hsiao C.; Chien Y.; YI-WEN CHIEN | Business and Information 2012 Conference | |||
4 | 2012 | A Framework for Explaining the Diverse Core Brand Effects on Extension Evaluations | Chien Y.; Hsiao C.; YI-WEN CHIEN | Business and Information 2012 Conference | |||
5 | 2010 | Bias Removal and Judgmental Recalibration on Contrastive Context | Hsiao C.; Chien Y.; YI-WEN CHIEN | Global Marketing 2010 Conference | |||
6 | 2010 | Category Relevance and Positioning Relevance for Explaining Source Effects on Product Judgments | Chien Y.; Hsiao C.; YI-WEN CHIEN | 2010 INFORMS Marketing Science Conference | |||
7 | 2010 | Correction for Mood Bias in Product Judgments | Hsiao C.; Chien Y.; YI-WEN CHIEN | 2010 INFORMS Marketing Science Conference | |||
8 | 2010 | Source Effects on Product Judgments: Moderation of Product-Source Positioning and Category Relevance | Chien Y.; Hsiao C.; YI-WEN CHIEN | Global Marketing 2010 Conference | |||
9 | 2001 | An Adjusted Ratio Model in Feature-Matching Similarity Judgment | Hsiao C.; Chien Y.; YI-WEN CHIEN | Society for Consumer Psychology 2001 Winter Conference | |||
10 | 2001 | Correction for Multiple Biasing Factors in Product Judgments | Chien Y.; Hsiao C.; YI-WEN CHIEN | Association for Consumer Research 2000 Annual Conference | |||
11 | 2001 | Dimensional Range Overlap Model for Explanation of Contextual Priming Effects | Chien Y.; Hsiao C.; YI-WEN CHIEN | Association for Consumer Research 2000 Annual Conference |