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.National Taiwan University / 國立臺灣大學
Project / 研究計畫
Overt advertising in health information and it$s influence on the behavior of health care utilization
Overt advertising in health information and it$s influence on the behavior of health care utilization
Details
Primary Data
Project title
保健資訊的隱性廣告意涵與其對於民眾就醫行為的影響
Internal ID
NSC101-2410-H002-182-MY2
Principal Investigator
CHIH-YANG CHAN
Start Date
August 1, 2013
End Date
July 12, 2014
Partner Organizations
National Science and Technology Council
Description
Keywords
隱性廣告
文字探勘
資料探勘
醫療新聞
人生滿意度
醫療照護使用率overt advertising
text mining
data mining
medical news
life
satisfaction
health care utilization