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  4. Compare study on the Strategy and Implementation of Banking Collective Management Account
 
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Compare study on the Strategy and Implementation of Banking Collective Management Account

Date Issued
2007
Date
2007
Author(s)
Sun, Chen-Mei
DOI
zh-TW
URI
http://ntur.lib.ntu.edu.tw//handle/246246/63907
Abstract
“Collective Management account” indicates a trust funds account set up by trust enterprise receiving trust funds [from a trustor(s)], pooling, managing and employing such funds together with the funds of other trustors, within the same scope or by the same method. Given the fiduciary relationship in nature, the trustors shall transfer the asset ownership to the trust enterprise in accordance with the trust agreement. As with its mutual funds like natures, “Collective Management account” has indeed sparkled the fierce competition of domestic banks for the asset management market. Will the banking trust enterprises be changing the business model of distributing mutual funds due to the emerging of the “Collective Management account” business? What will the developing strategy of “Collective Management account” become given the limitations as private placement and the advertisements? The study titled as “Compare Study on the Strategy and Implementation of Banking Collective Management Account”, is aimed to achieve the following objectives: (1) Study the relationship of the developing strategy and the respective business promoting. (2) Realize the influence of fund raising measures to the respective fund size. (3) Realize the value to be generated by “Collective Management Account”. (4) Conclude the above findings and propose suggestions as reference for banking, trust enterprises in developing their “Collective Management Account”. The study is based on the qualitative research, with sampling, insight interviews as well as the respective research. Targets of research include those who have practically launched “Collective Management Account” such as Taishin International Commercial Bank, Taipei Fubon Bank, Cathay Bank, E.Sun Bank, Shan Hai Bank, as well as Ta Chong Bank. The collected information is classified by natures and further analyzed. Conclusions are summarized as follows: (1) Fund Size of “Collective Management Account” is positively correlated to the extension that bank grants supports to the business. The more the supports, the larger the fund size. (2) The legitimate model of private placement tends to diminish degrees of perceptions and receptions, consequently imposing limitations to the business development. (3) The values created by “Collective Management Account” rest on dimensions of product innovation and asset management. “Collective Management Accounts” can be planned to fit in accordance with the risk characteristics and appetites of investors, so as to diversify risk, reduce investment cost, and further generate higher investment benefits, building up the clients’ loyalty. Findings of the study are hereby provided for reference to banking trust enterprises, governmental entities, as well as the following studies.
Subjects
集合管理運用帳戶
信託業
私募
信託資產平台
金控
證券投資信託投信
Collective Management Account
Trust Enterprise
Private Placement
Asset Trust Platform
Financial Conglomerate
SITE (Securities Investment and Trust Enterprise)
SDGs

[SDGs]SDG9

Type
other
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ntu-96-P93748035-1.pdf

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(MD5):a30c207b057bd1ea4045761e9acd55c2

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