日本、韓國、台灣職業棒球運動偏差行為之跨文化比較─台灣職棒社會責任之研究
Date Issued
1999
Date
1999
Author(s)
莊仲仁
DOI
872418H002039S15
Abstract
This study was designed to investigate social
responsibility of professional baseball team
(PBT) perceived by athletes, amateur, team
administrator and audience. Firstly, Social
Responsibility Scale was developed by
conducting focus interview with 14 persons
related to professional baseball team
(PBT).Social responsibility of PBT could be
divided four factors, named sportsmanship,
equipment quality, community mutuality and
return to society, after conducting factor
analysis with 549 persons. Secondly,
different persons perceived different social
responsibility such as Athlete Perceived
higher social responsibility then audience and
team administer. These results have some
implications on PBT management and baseball sports.
Subjects
social responsibility of PBT sportsmanship
equipment quality
community
mutuality
return to society
Publisher
臺北市：國立臺灣大學心理學系暨研究所
Type
report
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872418H002039S15.pdf
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Format
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