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College of Management / 管理學院
Information Management / 資訊管理學系
The effects of direction of electronic word-of-mouth and tie strength on purchase decisions: Self-construal as the moderator
Details
The effects of direction of electronic word-of-mouth and tie strength on purchase decisions: Self-construal as the moderator
Journal
Pacific Asia Conference on Information Systems, PACIS 2016
Date Issued
2016
Author(s)
LING-LING WU
Lee, A.
Kuo, Y.-K.
URI
https://scholars.lib.ntu.edu.tw/handle/123456789/455968
URL
https://www.scopus.com/inward/record.uri?eid=2-s2.0-85011076368&partnerID=40&md5=d90a072c03236942ae4bb9e65bfa808f
Type
conference paper