Using Value Nets to analyze IT Strategy in International Air Cargo Industry - Case Study of Global Air Express Company and Local Forwarder Company in Taiwan
Date Issued
2006
Date
2006
Author(s)
Wang, Chih-Liang
DOI
zh-TW
Abstract
During past 20 years, world-wide economics was changed dramatically. Enterprises faced the challenge how to globalize, digitize and fasten the processes. How to fully utilize the world-wide expertise and advantage is key topic in Global Logistics Management operation.
The study explores Air Cargo industry and compares a global air express company and a local forwarder company in door-to-door service area. The study based on Value Nets to analyze the business strategy and how to apply in IT strategy. For a local forwarder to expand international air cargo door-to-door service, the study provides practical suggestion in business strategy and IT Strategy. The local forwarder could improve customer satisfaction and provide better competitive advantage.
Subjects
航空貨運承攬
全球運籌管理
價值網
Air Express
Air Cargo
Forwarders
Global Logistics Management
Value Nets
Information Technology
Type
other
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ntu-95-P92747001-1.pdf
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