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College of Management / 管理學院
International Business / 國際企業學系
The Product Diffusion:an Analysis of the Effects of Advertising and Uncertainty
Details
The Product Diffusion:an Analysis of the Effects of Advertising and Uncertainty
Resource
國立臺灣大學社會科學論叢, v.42
Journal
國立臺灣大學社會科學論叢
Journal Volume
v.42
Pages
-
Date Issued
1993-11
Date
1993-11
Author(s)
Chen, Yong-Chang
URI
http://ntur.lib.ntu.edu.tw//handle/246246/115702
Type
journal article