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College of Management / 管理學院
International Business / 國際企業學系
A global Brand Positioning Strategy – A Four-Stage Process of Harmonization
Details
A global Brand Positioning Strategy – A Four-Stage Process of Harmonization
Resource
?銷科學學報
Journal
?銷科學學報
Pages
-
Date Issued
2008
Date
2008
Author(s)
Huang, S.T.
Hsieh, M. H.
URI
http://ntur.lib.ntu.edu.tw//handle/246246/219772
Type
journal article
