E-Commerce Web Site Design: Strategies and Models
Journal
Information Management and Computer Security Journal
Pages
8
Date Issued
2001-01
Author(s)
Abstract
The rapid adoption of the Web as a commercial medium has caused firms to experiment with innovative ways of doing business. Those firms that effectively market themselves on the Web have a distinct advantage. This paper presents two e-commerce Web site design strategies and 12 e-commerce models for gaining that advantage.
SDGs
Type
journal article