Platform Strategy of Art Performance－ Taking Needer For Example
Date Issued
2015
Date
2015
Author(s)
Lyu, Yu-Chen
Abstract
From the time that Internet shows up to the popular of smart phone, information flow is changed. It is also come along with a lot of Business Opportunities. Use platform strategy to design a new business model. Vertical thinking about supply chain has changed into circular way. The time we fight alone is over, it is the time we fight together. This thesis discuss the business model of arts and performances platform strategy. Design a new website for performing arts. Focus on the both sides of demand and supply, and how to use platform to deign connection properly. Create positive network effect and platform ecosystem. After designing a new platform business model, I apply a new company called Needer. Analyze the data during the operation. Collect feedbacks from supplier and demander. What makes it different when we set up web page for different side of platform? Performing arts market are immature, so we also have to design it properly. To create a ecosphere for performers and audience, this thesis and help you to get the answer.
Subjects
Art performance strategy
stage
Perform match
Platform strategy
Platform analysis
Type
thesis
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ntu-104-R01741073-1.pdf
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