Mega-sport-event and the Entrepreneurial City-The case study of the 2009 World Games in Kaohsiung
Date Issued
2010
Date
2010
Author(s)
Chang, Wan-Ting
Abstract
Urban entrepreneurialism can be regarded as a main strategy of local governances to seek for further development under the context of the post-industrial era. The phenomenon of urban entrepreneurialism has been widely researched; however, how and under what circumstances and processes do urban governances utilize a mega sport event as their entrepreneurial strategy has still received limited academic attention. With the 2009 World Games in Kaohsiung as a case study, I argue that urban entrepreneurialism is operated by a complicated mechanism involving three different but interrelated dimensions- (1) the discourse process, (2) the spatial process, as well as (3) the political process. First, concepts of "healthy" and "ecology" with the “sports fashion” had been promoted as a new way of life in order to create an alternative version of urban livability and sustainability. Second, spatially, construction of certain leisure, entertainment and sports facilities was prioritized as a capital accumulation and city marketing solution. Third, politically, the local government of Kaohsiung took this advantage to mobilize more resources not only from the central government in Taipei but also local business and civil sociality communities.
Subjects
mega-sport-event
urban entrepreneurialism
Kaohsiung
the World Games
SDGs
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ntu-99-R96228016-1.pdf
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