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College of Management / 管理學院
Business Administration / 工商管理學系暨商學研究所
Segmentation and Customer Equity: A Decision Support System
Details
Segmentation and Customer Equity: A Decision Support System
Journal
Taiwan Institute of Marketing Science Annual Conference
Date Issued
2004-12
Author(s)
CHUN-YAO HUANG
Ja-Shen Chen
URI
http://scholars.lib.ntu.edu.tw/handle/123456789/311182
Type
conference paper
