The feasibility study of establishing a dental hospital in Taiwan
Date Issued
2012
Date
2012
Author(s)
Chen, Yi-Ling
Abstract
TITLE： The feasibility study of establishing a dental hospital in Taiwan
To establish a dental hospital in Taiwan was a new idea, however, it is costly and needs the involvement of many different resources including man powers, materials, times, trainings and culture creation. According to the analysis of the global dental health and oral care markets, the growth of dental health care market was slight influenced by the socioeconomic condition but still kept growing. Since the oral health condition of Taiwan people was still need to be improved, the dental health care market will keep growth.
The dental department of medical center faced the needs of finding strategies for re-organization and further development due to the change of socioeconomic conditions, aging of population, the involvement and regulation of Taiwan insurance system, and the progression of dental health care market competition. How to create a new dental service model that will satisfy the new concept of patient-centered and value-created dental health care needs to be planned and designed upon present dental technology and service quality standards.
Our study calculated the years of return and internal return rate of two different investment conditions. Based on our results, it is feasible to establish a dental hospital in Taiwan. Combined with proper competition strategy, marketing and service quality management, the profit of investment will be positive with higher investment return rate (IRR). The result of our study can be used as the major reference for the decision making about whether to invest and to establish a dental hospital in Taiwan
Subjects
dental hospital
dental health care
dental industry
dental service
Type
thesis
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ntu-101-P96743001-1.pdf
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