Skip to main content
English
中文
Log In
Email address
Password
Log in
Log in with ORCID
NTU Single Sign On
New user? Click here to register.
Have you forgotten your password?
Communities & Collections
Research Outputs
Fundings & Projects
People
Organizations
Statistics
Home
College of Management / 管理學院
Business Administration / 工商管理學系暨商學研究所
Brand Equity: Definition, Valuation and Equilibrium Efficiency in a Duopolistic Industry
Details
Export
Statistics
Options
Show all metadata (technical view)
Brand Equity: Definition, Valuation and Equilibrium Efficiency in a Duopolistic Industry
Resource
台灣管理學刊 2 (1): 1-22
Journal
台灣管理學刊
Journal Volume
2
Journal Issue
1
Pages
1-22
Date Issued
2002
Date
2002
Author(s)
Chou, Shan-Yu
DOI
10.6295/TAMJ.2002.0201.01
URI
http://ntur.lib.ntu.edu.tw//handle/246246/81563
URL
http://dx.doi.org/10.6295/TAMJ.2002.0201.01
Type
journal article
