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College of Management / 管理學院
Business Administration / 工商管理學系暨商學研究所
A Positive Theory of Private Labels: Signalling, Channel Miscoordination and Product Discrimination
Details
A Positive Theory of Private Labels: Signalling, Channel Miscoordination and Product Discrimination
Journal
Second Workshop on Game Theory in Marketing
Date Issued
2007-06
Author(s)
Chen, Chyi-Mei
SHAN-YU CHOU
I-Huei Wu
URI
http://scholars.lib.ntu.edu.tw/handle/123456789/334345
Type
conference paper