Export Performance and Global Competitive Positioning: The Influence of Host-Country Consumer Confidence and Purchasing Power
Resource
Taiwan Academy of Management Journal 2 (1): 53-68
Journal
Taiwan Academy of Management Journal
Journal Volume
2
Journal Issue
1
Pages
53-68
Date Issued
2002
Date
2002
Author(s)
Wang, Shih-Ju
Abstract
This research takes on the demand-side perspective to investigate how it influences export performance and thereby fills the incompleteness of international business and trade theories where only supply-side factors have been emphasized. The empirical study uses panel data for 10 industries and 10 countries over the period 1989-1999 to explore the impact of two demand-driven variables of the host country, namely consumer confidence and purchasing power. The results indicate that demand-driven variables indeed have significant influence on export performance, and the extent of influence varies across industries and countries.
SDGs
Type
journal article