How interactivity works for utilitarian and hedonic consumers online

Journal

Annual Hawaii International Conference on System Sciences

Pages

2881-2890

Date Issued

2013

Author(s)

Wang, Y.-T.

Wei, C.-H.

Yeh, M.-Y.

DOI

10.1109/HICSS.2013.249

URI

https://scholars.lib.ntu.edu.tw/handle/123456789/455972

URL

https://www.scopus.com/inward/record.uri?eid=2-s2.0-84875493231&doi=10.1109%2fHICSS.2013.249&partnerID=40&md5=51f12dfcbbd8646dcb0680e88dbfb487

Type

conference paper