成功銀行的創新經營模式－對華人銀行經營的啟發
Date Issued
2004
Date
2004
Author(s)
謝士滄
DOI
zh-TW
Abstract
The Financial Reform has attracted much public attention during recent years. In addition to the efforts of local banks on writing off bad debts and enhancing the health and transparency of their financial structure, what is more to the concern of the relevant academic community as well as the industry and the government is how a financial institution can gain the competitive advantage required in the face of increasing global competition and becomes successful. However, mergers between different types of financial institutions seem to have only led to an increase in size that may be too big to fail and a new layer on the existing organizational structure, a parent holding company; individual subsidiaries seem to continue to operate independently as before.
The direction of the research in this thesis is to elaborate on how to enhance the value for shareholders and to become a successful bank through a logical examination. In addition, hope to extract the basic factors of a successful bank by studying successful international banks and further examine the feasibility for local banks’ strategy to pursue success for the reference of local banks when they are making their strategic moves. Based on the results of study, for a bank to achieve success, there are several important factors: The first is the sensitivity to the opportunities and threats in a changing environment. The second is the innovative thinking and deeds for building a clear business model and business philosophy. The last is to define and concentrate on its own specialized area, which is quite different from the mergers of local financial institutions which are rather loosely organized and which attempt to establish a scope economy and synergy in areas they do not specialize in.
In fact, there are many issues which demand more consideration from local banks. These include: what constitute a successful bank (how to define it)? How are the Key Successful Factors for a successful bank? How to establish these Key Successful Factors? It is hope that this thesis can provide some ideas for these questions.
Subjects
銀行經營
創新經營
成功銀行
銀行
華人銀行
金融
innovative thinking
strategy
successful bank
bank
financial institution
Type
thesis
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