High-Tech Toy Industry’s Value Chain Analysis for Ubiquitous Robots in Home Sensing Robotics Network - A Study on Future Personal Robotized Toy Industry in Taiwan
Date Issued
2007
Date
2007
Author(s)
Chen, Jeifuu
DOI
en-US
Abstract
In this thesis, we summarize an approach for the upcoming personal robot market. In a manner analogous the toy industry value chain in Stan Shih’s Smiling curve, we propose to use delight and affordable robotized toy to act as an information gateway into wireless sensor network. We predict when the sensor networks take advantage of a toy robot’s mobility and intelligence; the integrated sensor network toy will push robots into every home like they have done in the personal computer field.
We study the robot development for the past decade; we have discovered that starting from industry robots to help factory automation, explorer robot in Mars till today’s education and entertainment robot at home. Today’s robots have become smarter, more efficient and affordable. For example, several successful new American robot companies like iRobot and WowWee can easily sell millions robots into consumer market with good profitability; US DoD (Department of Defense) decided to adopt great number of robots in the battlefield to decrease the lost of service men’s life; Microsoft roll out “Microsoft Robotics Studio” to standardize robot software developing platform, All important technologies such as machine learning, speech/vision/gesture recognition, actuation ( mobility and manipulation ) and new material ( such as artificial muscle ) have been successfully development in major top tier research centers such as MIT and Stanford Research Institute; Japanese and Korean governments has chosen robotics industry as the strategy direction for nationwide development; numbers of giant Taiwanese information and communication technology companies has formed up new teams even new companies to put their resource into the robot development. All sign shows the new era of robot business is coming. But just no one knows, when, where and how it will come. Undoubtedly, A new business value chain will come soon, and when it comes, it will change not only today’s industry, but also change many things in our life.
This paper will collaborate Michael E. Porter’s Five Forces Framework with Stan Shih’s Smiling curve theory to describe the challenge and opportunity for toy industry and Taiwanese electronics industry in the future potential robot value chain. To this end, thesis will also unveil our discovery of the opportunities to establish highly competent new companies through the rapid growth of future ubiquitous personal robot world.
Subjects
微笑曲線
價值鏈
無線感知網路
優質化
無線機器人網路
五力分析
Wireless sensor network
service robot
Ubiquitous
Smiling curve
Information gateway and Five Forces Framework
Type
other
File(s)![Thumbnail Image]()
Loading...
Name
ntu-96-P94743025-1.pdf
Size
23.31 KB
Format
Adobe PDF
Checksum
(MD5):1a9e15ae707069ec05831449bd458906