The Challenge of Service Center in Cloud Computing --Trend Micro Inc Case Study
Date Issued
2010
Date
2010
Author(s)
Kang, Hung-Hsu
Abstract
This thesis is from cloud computing and customer relations management to study innovation and experience of cloud computing service. In under the high in the cloud computing new opportunity with the strategy application, how extends the company core competence, Groundswell management to understand customer inside fast, toward social organization to have passion, and forming in new business model, moreover how to do competitive-cooperative with new company-TCloud, achieves the commercial goal, lets the customer have the brand-new high in the cloud computing service experience.
Subjects
Cloud Computing
Customer relationship management
Core competence
Business model
Value net
Organization challenge
Groundswell management
Management 2.0
Enterprise 2.0
Information Security
Social network service
Competitive-cooperative relationships
Type
thesis
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ntu-99-P96746022-1.pdf
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