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College of Social Sciences / 社會科學院
National Development / 國家發展研究所
政治宣傳與抗拒說服-名人政治背書的廣告效果研究
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政治宣傳與抗拒說服-名人政治背書的廣告效果研究
Journal
臺灣民主季刊
Journal Volume
14
Journal Issue
3
Date Issued
2017
Author(s)
周軒逸(Hsuan-yi Chou)
李瑞清(Jui-ching Lee)
吳秀玲(Hsiu-ling Wu)
URI
https://www.AiritiLibrary.com/Publication/Index/17269350-201709-201801040016-201801040016-45-101
https://scholars.lib.ntu.edu.tw/handle/123456789/555998
Publisher
財團法人臺灣民主基金會
Type
journal article