A Two-Factor Explanation of Consumers' Self-Activated Bias Correction in Product Judgment

Journal

管理學報

Journal Volume

27

Journal Issue

4

Pages

319-335

Date Issued

2010

Author(s)

蕭中強(Chung-Chiang Hsiao)

簡怡雯(Yi-Wen Chien)

梁貫御(Guan-Yu Liang)

DOI

10.6504/JOM.2010.27.04.01

URI

https://scholars.lib.ntu.edu.tw/handle/123456789/472581

URL

http://dx.doi.org/10.6504/JOM.2010.27.04.01

Type

journal article