大專籃球隊之行銷模式個案研究－以國立臺灣師範大學公開男一級籃球隊為例=Research on Marketing of Taiwan's UBA Team -Taking National Taiwan Normal University's Men's Basketball Team for Example

Journal

臺大體育學報

Journal Issue

32

Pages

57-67

Date Issued

2017

Author(s)

Research on Marketing of Taiwan's UBA Team -Taking National Taiwan Normal University's Men's Basketball Team for Example

盧譽誠

DOI

URI

Publisher

臺灣大學體育室

Type

journal article