Strategies of Real Estate Developers in Response to the Institutions of Emerging Countries: A Case Study of FDIs in China
Date Issued
2014
Date
2014
Author(s)
Chiang, Chi-Ta
Abstract
This research uses an institution based view to explore how Taiwanese small and medium enterprises (SMEs) engage in real estate development in China and their strategy of choice in the recent 20 years. The main focus is the process of real estate development, which includes land acquisition, design and construction; and how the Taiwanese SMEs strive under the limitations imposed by the local Chinese government to remain competitive and successful. The target SMEs can be divided into two types, (1) those which mainly invest on other industries and engage in real estate development only to construct the infrastructure needed by the enterprise, and (2) those which engage in real estate development as a main investment and construct the infrastructure as a product for profit.
The first part of the research process consists of applying institutional theory on six real world cases to examine the strategy of choice of Taiwanese SMEs when engaging in real estate development under the limitations of the Chinese government. The analysis will cover four different aspects, which include (1) the environmental limitations imposed by the Chinese government such as laws, policies, politics and people, and how these limitations vary throughout time; (2) the strategic objectives Taiwanese SMEs aim for, such as Networks and Capabilities, and how these objectives vary according to the changing environmental limitations; (3) the ownership types when entering the Chinese market under different environmental limitations; and (4) the five most suitable strategic responses for real estate development, referenced from fifteen real world cases listed in the literature, to address formal institutions and informal institutions and how these responses, namely comply, conceal, co-op, influence, and control, vary throughout time.
The second part of the research process states the following three propositions based on the strategy of choice framework: (1) the combination of environmental limitations and strategic objectives; (2) the combination of environmental limitations and ownership types; (3) the combination of environmental limitations and strategic responses. These propositions use the environmental limitations as a basis to examine the strategic objectives, ownership types, and strategic responses of the Taiwanese SMEs, to propose how Taiwanese SMEs should engage in real estate development in countries with environmental limitations similar to China.
The contributions of this research are (1) believe the institution based can be used to explain that strategic choice of companies engaged in real estate development; and (2) evidence of strategic choices made by Taiwanese SMEs when engaging in real estate development in China in the recent 20 years and forecast of possible strategic choices; and (3) a reference for other SMEs when planning to engage in real estate development in unfamiliar environments.
Subjects
不動產開發
制度觀點
策略選擇
國際化
進入中國
Type
thesis
File(s)![Thumbnail Image]()
Loading...
Name
ntu-103-R01521711-1.pdf
Size
23.32 KB
Format
Adobe PDF
Checksum
(MD5):fff38d47b9360590cfa534bdc6d0d2a3