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College of Management / 管理學院
Business Administration / 工商管理學系暨商學研究所
Retail Price Coordination to Create Framing Effects
Details
Retail Price Coordination to Create Framing Effects
Journal
1997 Marketing Science Conference
Date Issued
1997
Author(s)
SHAN-YU CHOU
Chi-Mei Chen
URI
http://scholars.lib.ntu.edu.tw/handle/123456789/334348
Description
UC Berkeley
Type
conference paper