Analysis of Willingness to Pay for Local Environmental Tax at Green Island－An Application of CVM
Date Issued
2005
Date
2005
Author(s)
Huang, Wan-Lun
DOI
zh-TW
Abstract
It is always a dilemma for public policy to balance between economic development and environment protection, especially true for tourism development. Without appropriate control, local tourism could seriously damage the environment and its attractiveness. Only with balanced development, sustainable tourism could be possibly achieved. Since the promulgation of “Local Tax Law”, Green Island government has been actively to levy “Local Environmental Tax” in order to control the number of tourists traveling to Green island, and also to improve local financial situation. Since this is the first time of such policy in Taiwan, it’s important to evaluate its potential impact on local tourism development.
In the past, most researches related to ecological and environmental issues in tourism areas are focused on the feasibility of eco-tourism, not much attention were paid to tourism market management. The purpose of this study is to explore the opinions of tourists toward local environmental tax and how much tourists are willing to pay to protect the environment on Green Island. Considering the characteristics of natural resource, CVM (Contingent Value Method) is applied for the evaluation.
It was found that the amount of WTP has correlated to the change of visiting interest (INT), income of household (INC) and environmental experience (EXP). It is also affected by variables including: the total of resources chosen to protect (SAVE), occupation (OCU2), education (EDU), living area (AREA) and tax use (USE). Most respondents are willing to pay amount between NT$50~NT$100, in which, 78% of respondents would like to pay over NT$50; and only 39% of them would pay over NT$100. Based on regression model (-117.04＋72.353 INT＋0.059 INC＋58.197 EXP＋9.996 SAVE＋34.794 AREA－21.797 OCU2＋4.819 EDU＋ 21.543 USE), the average WTP is estimated as NT$ 86.9472.
It is concluded that Local Environmental Tax of NT$50 will not significantly impact on Green Island tourist market in short term. However, if the local government really wants to reduce the number of tourist for sustainable development, it is suggested that the amount of tax should be significantly increased while tax incomes are reasonably managed and applied.
Subjects
綠島
願付價格
永續觀光
條件評估法
Green Island
Sustainable tourism
WTP
CVM
Type
thesis
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