Glocalization and English mixing in advertising in Taiwan: Its discourse domains, linguistic patterns, cultural constraints, localized creativity, and socio-psychological effects

Journal

Journal of Creative Communications

Journal Volume

3

Journal Issue

2

Pages

155-183

Date Issued

2008

Author(s)

DOI

URI

Type

journal article

File(s)

Name

Glocalization and English mixing in advertising in Taiwan.pdf

Size

1.6 MB

Format

Adobe PDF

Checksum

(MD5):7b16bd5cf9f95b4fc8e346b4589ce360