The Study of Evaluation and Response to feedback:Exploring the interaction effect of feedback sign, feedback style and cultural self-construal
Date Issued
2008
Date
2008
Author(s)
Chen, Yen-Chun
Abstract
Performance feedback plays an important role in employees’ behavior change or performance improvement. However, numerous studies showed that feedback may not definitely have positive impacts, receivers are likely react negatively to unfavorable feedback. Thus, it is important to find ways to augment the effectiveness of feedback, increase receivers’ satisfaction to feedback and motive to improve performance. Since receivers’ evaluation toward feedback would influence their consequent behavior, and situational cues could change their attentions and reactions. This study proposed that feedback style( informational and evaluative) would influence receivers’ evaluation to feedback(informational value and ego threat), and moderate the relationship between feedback sign and informational values of feedback. Moreover, culture may influence receivers’ perception to feedback. As more and more culture interactions nowadays, people with different cultural self –construals (independent and interdependent self- construals) within one culture may perceive differently to feedback. This study also examined the effects of cultural self -construals and the moderating role it play in the evaluation of feedback. This study conducted two sub-studies because of different designs. Study one used scenarios experiment to examine the hypotheses. Participants read the description of simulated feedback situation. In study two, participants were asked to complete a task and then received feedback. In both studies, feedback sign, feedback style were manipulated, which formed a 2×2 experiment design. Participants were randomly assigned to one of the four conditions and they also completed the scales of cultural self -construals, evaluation and reaction of feedback. 119 and 125 college students were participated in the tow studies respectively. Data were analyzed by hierarchical regression analysis. The main findings were as the follows: .Receivers perceive more informational values and less ego threat by informational style feedback than evaluative style one..Receivers with higher interdependent self- construal, perceive the more informational value..The interaction effect of feedback sign and feedback style on informational value was significant in study one..The interaction effect of feedback sign and interdependent self -construal on informational value was significant in study two..The interaction effect of feedback sign, feedback style and interdependent self- construal on informational value was significant in study two..Perceived information value of feedback was positively related to feedback satisfaction and motivation to improve performance. .Perceived ego threat was negatively related to feedback satisfaction.
Subjects
Control theory
feedback style
cultural self-constuals
self-enhancement motivation
self-improvement motivation
response to feedback
Type
thesis
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