Mass Collaboration of Web 2.0 -- A Case study of Wikipedia
Date Issued
2007
Date
2007
Author(s)
Ho, Hsuan-Jung
Abstract
In 2001, the Internet bubble made many people doubt about the future prospects of Internet business. However, as the new technologies and new services emerged, a concept representing the new era of Internet, Web 2.0, which is based on participation, sharing and user-generated contents (UGC) again gave rise to people’s enthusiasm about Internet.his research chose one of the important concepts under Web 2.0, “Mass Collaboration” on the Internet as the main research topic, and conducted a case study of Wikipedia, which is a free, open and multi-language on-line encyclopedia written and edited by users from all around the world. This research tried to understand Wikipedia’s background, features, operations and growth based on an analysis of a great amount of data. Concluding from its operations, financial analysis, marketing strategies and competitions, this research found out several key factors to Wikipedia’s success:. Mass collaboration. Wiki interface and low participation barrier. Decentralized organizational structure. Non-profit organizationlso, from the case study of Wikipedia, this research tried to figure out the advantages of mass collaboration and proposed several problems with topic selection and financial sources when developing mass collaboration related websites in the hope to provide helps for companies and individual as their consultation.
Subjects
User-generated contents
Wikipedia
mass collaboration
encyclopedia
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