The Study on Integrated Operation and Creation of Value Chain of Taipei Agricultural Products Marketing Company
Date Issued
2004
Date
2004
Author(s)
Lee, Chiung-Ying
DOI
zh-TW
Abstract
Abstract
The present study aims to incorporate the concept that combines the value chain with the optimum degree of vertical integration and to use the econometric model to further analyze how the average cost of Taipei Agricultural Products Marketing Company changes after it horizontally integrates The Taipei Second Fruits and Vegetable Wholesale Market and vertically integrates parking lots, cold storages, and the the packing of fruits and vegetable
The results have shown that if only Taipei Agricultural Products Marketing Company is operated, the average cost is NT541 per ton; if Taipei Second Fruits and Vegetable Wholesale Market is horizontally integrated and operated, the average cost decreases to NT531 per ton because of economies of scale; if it vertically integrates parking lots, cold storages as well as the packing of fruits and vegetable, degressive average cost decreases further to NT519, NT513, and NT486 per ton due to the fact that these value activities can continue to create profits.
Subjects
水平與垂直整合
價值鏈
horizontal and vertical integration
Taipei Agricultural Products Marketing Company
value chain
Type
thesis
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