https://scholars.lib.ntu.edu.tw/handle/123456789/353036
Title: | 會員制關係行銷策略對關係績效之影響:心理態度之中介效果 | Authors: | 高淑鑾 練乃華 |
Issue Date: | 2009 | Source: | 2009行銷學術研討會 | URI: | http://scholars.lib.ntu.edu.tw/handle/123456789/353036 |
Appears in Collections: | 工商管理學系 |
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