https://scholars.lib.ntu.edu.tw/handle/123456789/393282
Title: | 社群行銷之網路互動性與訊息論點品質對購買意願的影響效應 | Authors: | YU-HUA CHEN 馮天昱 陳玉華 |
Issue Date: | 2015 | Journal Volume: | 5 | Journal Issue: | 2 | Start page/Pages: | 47-71 | Source: | 資訊傳播研究 | URI: | http://doi.org/10.6144/JIC.2015.0502.03 http://scholars.lib.ntu.edu.tw/handle/123456789/393282 |
DOI: | 10.6144/JIC.2015.0502.03 |
Appears in Collections: | 生物產業傳播暨發展學系 |
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