|Title:||多角化企業之管理型態與經營績效之研究 - 結構管理方法與文化管理方法之比較||Other Titles:||Management Styles and Performance of Diversified Firms: A Comparison of Structural Approach and Cultural Approach||Authors:||朱文儀||Issue Date:||1999||Publisher:||臺北市：國立臺灣大學工商管理學系||Abstract:||
This research project aims to examine and compare the efficacy of two different approaches to managing diversified firms, by using Taiwanese business groups as the sample. This project finds that both management styles can lead to satisfied economic performance and they are supplementary. Diversified firms employing simultaneously two management logics will outperform firms with only one management logic.
|Appears in Collections:||工商管理學系|
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