王浩江宜芳謝明慧2020-02-142020-02-1420151021-9447https://scholars.lib.ntu.edu.tw/handle/123456789/459213攜程旅行網：通路商的轉型歷程journal article10.6656/MR.2015.34.2.CHI.75http://dx.doi.org/10.6656/MR.2015.34.2.CHI.75