Popularity Information and Online Purchases: Consumer Interpretation as the Moderator

Lee, L.L.LeeLING-LING WU2020-02-102020-02-102018https://scholars.lib.ntu.edu.tw/handle/123456789/455966Popularity Information and Online Purchases: Consumer Interpretation as the Moderator產品受歡迎資訊與網路購物:以消費者解讀為干擾變數journal article10.6226/NTUMR.201804_28(1).00042-s2.0-85064055751https://www.scopus.com/inward/record.uri?eid=2-s2.0-85064055751&doi=10.6226%2fNTUMR.201804_28%281%29.0004&partnerID=40&md5=e443476c50787ce3969f31c8c8b7f3fb