郭瑞祥Chiang, Ming-Huang;Guo, Ruey-Shan臺灣大學:商學研究所吳旻樺Wu, Min-HuaMin-HuaWu2010-06-012018-06-292010-06-012018-06-292007U0001-2604200823310600http://ntur.lib.ntu.edu.tw//handle/246246/184498本研究之目的在於預測銀行客戶之信用風險和客戶分群。信用風險管理的重要性一方面在於維持銀行之信用評等，避免銀行缺現引發倒閉風險，另一方面可積極地增進資金分配的效率以創造最佳之利潤。因此如何能正確地去估算信用風險便成為本研究之重要議題。本研究也著重於以信用風險來做客戶分群的重要性，因為分群的好壞會影響整體客戶信用風險的估計。同時，銀行也能針對不同的客戶分群實施不同的行銷策略以增加獲利。預測客戶信用風險上，本研究建議採用兩種非線性的Curve Fitting Model（曲線擬合），Smoothing Spline（平滑樣條） 及Support Vector Machine Regression（支持向量機迴歸），來找出客戶群之每月倒帳機率和曝險金額兩時間序列資料的模式，並用來預測新客戶之倒帳機率和曝險金額。本研究發現以這兩種方式預測的誤差都比傳統的多項式迴歸小，然而Support Vector Machine Regression的預測效果又較Smoothing Spline為佳。原因主要是來自於這兩種方法在衡量誤差的方式不同，Smoothing Spline採平方誤差，Support Vector Machine Regression採用絕對值誤差，並容許一小段誤差範圍。客戶分群上，傳統上只能針對單一時間序列來作分群，而本研究結合k-means分群法和上述兩種Curve Fitting Model，可針對擬合後之每月倒帳機率和曝險金額曲線同時來作分群。由於本研究以平方誤差來衡量分群的效果，因此用Smoothing Spline分群的效果會比用Support Vector Machine Regression略佳。This research mainly focuses on forecasting and clustering retail banking customers by their credit risk metrics, such as probability of default and exposure. Forecasting the probability of default and exposure is critical in credit risk management. The credit loss should be estimated correctly for banks to allocate fund more efficiently, avoid running out of cash and maintain a bank''s credit rating at its target level.he importance of customer segmentation is also emphasized. Segmentation affects the credit risk measurement of portfolio. Banks can also make profit by applying marketing strategies to different customer segments.wo nonlinear curve fitting models, Smoothing Spline and Support Vector Machine Regression (SVR), are used to identify the patterns of customer behavior. We then cluster customers by their different behavior patterns.e show that both smoothing spline and SVR are better in capturing the patterns of PD and EAD curves than polynomial regression. However, when predicting new vintage, SVR outperforms smoothing spline with its characteristic of allowing a small deviation. We also modify the k-means clustering method to cluster customers by fitted PD and EAD curves together, and find that smoothing spline is better than SVR in clustering.Abstract iihinese Abstract iiiist of Figures viist of Tables viii Introduction 1.1 Motivation 2.2 Objectives 4.3 Thesis Framework 5 Literature Review 6.1 Credit Risk Management in Retail Banking 6.1.1 Credit Card Customers Management 7.2 Univariate Curve Fitting Models 9.2.1 Splines 9.2.2 Support Vector Machine Regression 12.2.3 Summary 15.3 Univariate Time Series Clustering Models 15 Research Methods 17.1 Problem Statement and Research Framework 17.2 Assumptions 19.3 Curve Fitting 20.3.1 Parameter Selection of Smoothing Spline 20.3.2 Parameter Selection of SVR 21.4 Prediction 22.5 Scaling 22.6 Clustering 23.7 Performance Measurement 25 Results and Discussion 26.1 Data 26.2 Assumption Check 31.3 Cross Validation 35.4 Prediction Results and Discussion 38.5 Clustering Results and Discussion 41 Conclusion 43 The Prediction Results 45 The Clustering Results 63eference 68application/pdf853844 bytesapplication/pdfen-US平滑樣條支持向量機迴歸分群信用風險Smoothing SplineSupport Vector Machine RegressionClusteringConsumer Credit Riskthesishttp://ntur.lib.ntu.edu.tw/bitstream/246246/184498/1/ntu-96-R93741071-1.pdf