Pao, H.-W.H.-W.PaoHSUEH-LIANG WUPan, W.-H.W.-H.Pan2020-02-142020-02-142010https://scholars.lib.ntu.edu.tw/handle/123456789/459148How does a new institution spread? Travel agencies' adoption of the service quality assurance programmejournal article10.1080/026420608022983502-s2.0-77952705165https://www.scopus.com/inward/record.uri?eid=2-s2.0-77952705165&doi=10.1080%2f02642060802298350&partnerID=40&md5=4466b6c36a2cccd47c463b7bcc9ede79