2024-05-182024-05-1826033https://scholars.lib.ntu.edu.tw/handle/123456789/716121International strategic alliancesCross-border knowledge transfer and learningInternational marketing strategiesInnovation in and out of emerging marketsDigital platforms and ecosystems國際策略聯盟跨國知識移轉與學習國際行銷策略新興市場創新數位平台與生態圈