Fan participation behaviour in baseball: An application of the theory of planned behaviour

Cheng, C.-F.C.-F.ChengChen, L.H.L.H.ChenChen, M.-Y.M.-Y.ChenLu, W.-C.W.-C.Lu2019-12-232019-12-232012https://scholars.lib.ntu.edu.tw/handle/123456789/438083Fan participation behaviour in baseball: An application of the theory of planned behaviourjournal article10.1108/IJSMS-14-01-2012-B003