2018-05-182024-05-14https://scholars.lib.ntu.edu.tw/handle/123456789/657029摘要：本計畫目的係為建立臺灣展覽產業之完整資料庫，並選定我國重要產業，針對其產業趨勢與相關展覽市場、需求等項目進行深度調查與分析，歸納、彙整研究成果，進而建構出對我國展覽產業未來發展之具體建議。本次主要產業別為機械、醫療、資通訊、綠能、觀光旅遊、建材家具、美食、婦幼親子及寵物等八大類型。希望釐清展覽與產業、展覽與區域、展覽與其他國內外相關展覽、展覽與重要行動者等之關係，探討展覽發展背後的結構性因素與支持條件。本計畫採用質性研究取徑，深入探究調查議題，以利提供政府即時、深入之參考資訊，協助政府制訂會展產業政策、回應外界諮詢。<br> Abstract: This report will conduct a comprehensive inventory of the exhibition industry in Taiwan and formulate a plan for the future development of the exhibition industry. Eight different industries are selected for investigation of their use of Taiwanese exhibitions: machinery, medical care, information and communication technology, green energy, tourism, furniture and construction, food, child care, and pets. We will illuminate the relationship between exhibitions and the respective industries, investigate the impact exhibitions have on regional development, perform a comparative analysis of various domestic and international exhibitions, identify key actors and stakeholders, and discuss the structural factors and supporting elements in developing exhibitions. This project employs qualitative research to perform an in-depth investigation and analysis on market trends and demands in the exhibition industry, to give the government the necessary insight to create an informed development policy in the exhibition industry.展覽產業質化研究區域發展exhibition industryqualitative researchregional development