2006-05-032024-05-14https://scholars.lib.ntu.edu.tw/handle/123456789/658956摘要:本研究將與德國學者專家合作,選擇外國農產品成功銷往德國貨歐盟的案例進行分析研究,以瞭解其成功的因素與具體做法。希望能藉以瞭解歐盟等國家之農產品銷售市場與通路,並協助我國農產品拓展外銷。<br> Abstract: This study will collaborate with German scholars / experts to analyze selected successful marketing case of foreign agricultural products in Germany / European Union. Hopefully will understand the factors and strategies contributed its success, and will explore the agricultural markets in the EU further.農產貿易農業政策市場研究歐盟Agricultural TradeAgricultural PolicyMarket ResearchEuropean Union外國農產品銷往德國或歐盟成功案例研究