Chu H.-L.Cho C.-C.Liu S.-Z.2020-05-192020-05-192011https://scholars.lib.ntu.edu.tw/handle/123456789/493757[SDGs]SDG9Effects of unbalanced incentive measures on buyer performance - an empirical study in Taiwanjournal article10.1108/17410401111182224https://www2.scopus.com/inward/record.uri?eid=2-s2.0-80455137208&doi=10.1108%2f17410401111182224&partnerID=40&md5=9bcf2acfbc291ddedda2c8ac126b365e