A Bayesian Approach to Integrating the Interpurchase Time and the Purchase Amount in Customer Portfolio Analysis

Jen, LichungLichungJenChien-Heng Chou2010-11-022018-06-292010-11-022018-06-292004http://ntur.lib.ntu.edu.tw//handle/246246/219793en-USA Bayesian Approach to Integrating the Interpurchase Time and the Purchase Amount in Customer Portfolio Analysisconference paper