MING-HUEI HSIEH2020-02-152020-02-152004https://scholars.lib.ntu.edu.tw/handle/123456789/459485[SDGs]SDG17Measuring global brand equity using cross-national survey datajournal article10.1509/jimk.12.2.28.328972-s2.0-2942650914https://www.scopus.com/inward/record.uri?eid=2-s2.0-2942650914&doi=10.1509%2fjimk.12.2.28.32897&partnerID=40&md5=0c66c4a51bc6e21b080a294f1139cd72