Factors influencing online group buying in taiwan: an empirical study based on the tpb framework

Hung, C.-C.C.-C.HungCheng, N.-C.N.-C.ChengYu, S.-E.S.-E.YuYoung, H.-T.H.-T.YoungHONG-TSU YOUNG2020-01-132020-01-132019https://scholars.lib.ntu.edu.tw/handle/123456789/447477Factors influencing online group buying in taiwan: an empirical study based on the tpb frameworkconference paper10.1007/978-3-030-06158-6_262-s2.0-85059946741https://www.scopus.com/inward/record.uri?eid=2-s2.0-85059946741&doi=10.1007%2f978-3-030-06158-6_26&partnerID=40&md5=cbaadc0e340957b21d60b612bb3c3bfe